Every morning for probably 40 years now we have poured our breakfast cereal from a plastic container bought at a Tupperware party. Those occasions were quite fashionable in the '70s as agents, usually stay at home mums, invited their friends to tea and cakes as they presented the latest range of plastic containers. Our breakfast box is testimony to the good quality of the products and though supermarkets and Ikea offer lots of choice, we don't reckon they will last 40+ years.
In a sad reminder of the decline of the brand Tupperware announced it will close its French site in 2018. Having gone from 55 machines to just 8 in recent years there is not enough demand in France to keep the factory open. Some 235 employees will be affected, though the firm says it will actively seek a "repreneur" for the factory.
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